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G. John Cole

John is a digital nomad and freelance writer for higher education and marketing publications. A native Englishman, he is always on the move but can most commonly be spotted in Norway, the UK and the Balkans.

Latest Posts

Rural students: the next frontier for university recruiters

Universities wanting to boost international student recruitment often tend to focus on new countries or regions when determining their marketing strategy. However, these..

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Why Marketing Automation Is Transforming University Student Recruitment

Ensuring strong student recruitment year after year is a challenge faced by many colleges and universities. The options available to students today are continually growing,..

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How Universities Can Use Support Services to Attract More Students

It’s been a turbulent few years with socio-economic, politics, home-grown and international conflict occurring around the world. So how has this affected generations growing up in..

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4 Ways Leaders are Effecting Change in Higher Education Today

Education is our future: at its most basic, it develops the skills and personalities of those who will shape the world; at its best, it is education that foresees and defines the..

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Rethinking Access to Graduate Education

Higher education has made great strides in equal access, and there are many advances to celebrate. But the harsh truth is that, in 2019, access to higher education is still..

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The Rise of the Summer School

For years, our culture has treated summer school as a place for slackers to catch up or for nerds to race ahead. But now, emerging generations of students are engaging with the..

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